Vasilisa
Symbolic Herald
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- Feb 2, 2010
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From Brain Pickings
“Like it or not, we’re all in sales right now… whether we’re teachers or art directors or in healthcare.â€
“Like it or not, we’re all in sales right now… whether we’re teachers or art directors or in healthcare.â€
Author Dan Pink has previously explored the psychology of what actually motivates us. In this RSA short based on his book To Sell Is Human: The Surprising Truth About Moving Others (public library; UK), which also looked at the benefits of being an “ambivert†and “problem-finder,†Pink explains how three fundamental human qualities — attunement (the ability to take another’s point of view), buoyancy (remaining resilient in the face of rejection), and clarity (helping others make it through the “murk of informationâ€) — lie at the heart of persuading, influencing, and moving people: