I have found that there are usually reasons for doing things "the right way". Often times, it is just easier and more efficient to conform. In other cases, it is possible to look at the approach, do it in order to make sure you understand it, then improve upon it. That way, you're leveraging the results of others hard work, adding the stamp of uniqueness and innovation that you strive for and making the approach better. However, sometimes, the "right way" is the wrong way. Break-out innovation can come from looking at things differently than others. The thing is, you have to invest energy to invent a new or different way of doing things and I think it is perhaps important to invest those energies in things that matter vs. things that don't.
What is it Steven Covey said - "Seek first to understand then to be understood".