if you go back and read the posts where the quotes came from you'll see that my post you were responding to was in a more personal, rather than general context.
however, in response: if a person chooses the personally easiest route in a given situation, whether it is self-conscious or other-conscious in nature, it is ultimately self-serving.
i suppose if the line of thinking is 'the end is more important than the means', then the other-conscious form of self-serving is probably better because other folks get something out of the deal too..but that doesn't negate the self-serving aspect of it.
'balance' to me means striving for equal parts self-serving and other-serving, though. of course one extreme or the other ultimately ends in suffering..
believe it or not, even as a 4 , i have struggled with self-serving for a long time (i am a 'social' variant 4), and i have come to that conclusion. it may not always feel right to choose to be self-serving, but i find that when i do so when it is called for i feel much healthier.
say what you will about 4s, but one problem this type doesn't seem to have is confronting the dark side of things. our introspective self-absorption can become an asset (provided the 4 is healthy/mature ) when it comes to understanding the ways we people can work against ourselves, psychologically and otherwise.. i've gotten some earnest perspective from a 4