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  1. #1
    @.~*virinaĉo*~.@ Totenkindly's Avatar
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    Default Bad Marketing Strategies

    To start the ball rolling, here's an Intel ad:

    "Hey Capa -- We're only stardust." ~ "Sunshine"

    “Pleasure to me is wonder—the unexplored, the unexpected, the thing that is hidden and the changeless thing that lurks behind superficial mutability. To trace the remote in the immediate; the eternal in the ephemeral; the past in the present; the infinite in the finite; these are to me the springs of delight and beauty.” ~ H.P. Lovecraft

  2. #2
    Oberon
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    You remember Vlad Tepes, otherwise known as Vlad the Impaler? He's the origin of the Dracula legend. A prince of Wallachia, now a region in Romania, Vlad waged psychological warfare on the Turk army by lining the road the Turks were using with sharpened poles, on each of which was an impaled Turkish soldier.

    ...or at least, that's the way the story goes. My point of view is that it was an early marketing failure: Turk on a Stick.

    A great concept, but it failed in the... [ahem]... execution.

  3. #3
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    Great thread topic.

    First of all, I'm really surprised by that ad. I can't imagine what went through the minds of its conceptors.

    I'll find some other funny marketing blunders and post them here.

  4. #4
    Senior Member htb's Avatar
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    The thread would be better titled "Hypersensitive Should Avoid Reading Commercial Mass-Media."

    Edit: Or "Anthropomorphizing Commercials and/or Advertisements Constitutes Free Pass for Therapy."

  5. #5

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    The Intel print ad was...stupid. What were they thinking?

    -------
    Here is one strategy that I find very annoying...

    Unscrupulous "social networking" sites that encourage people to "invite" (i.e. spam) their whole address book to try to get them to join. This is especially bad when that site, which was initially intended for teenagers exclusively, now has advertisements that seem like they lead to porn-sites (or worse).

    Accept the past. Live for the present. Look forward to the future.
    Robot Fusion
    "As our island of knowledge grows, so does the shore of our ignorance." John Wheeler
    "[A] scientist looking at nonscientific problems is just as dumb as the next guy." Richard Feynman
    "[P]etabytes of [] data is not the same thing as understanding emergent mechanisms and structures." Jim Crutchfield

  6. #6
    The Destroyer Colors's Avatar
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    Heh. That Intel ad is all sorts of wrong.

    Ad strategy I am not fond of: The Volkswagen (or is it Volvo?) ads where the people are talking in the car and get side-swipped. I find them surprising, but not particularly disturbing- but I have to ask- what are they saying? That driving this brand's car is sure to get you in a car accident? A car accident which is not your fault and comes out of nowhere? I guess maybe there's a marketing psychology rule that says after sex, fear sells well, but I'm not feeling it.

  7. #7
    Protocol Droid Athenian200's Avatar
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    Quote Originally Posted by Jennifer View Post
    To start the ball rolling, here's an Intel ad:

    You know what's sad? I didn't even see anything wrong with the ad until I read the words "black sprinters." I thought it was kind of a boring/weird ad, and that it didn't have anything to do with processors. I don't get why they would show an ad that doesn't have anything to do with their product... shouldn't they display a program that showcases the power of the new processor?

  8. #8

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    Here's a magazine ad I saw that offended me, and I'm virtually impossible to offend. I have to say, insulting the customer's family is a bold new strategy to sell whiskey.


  9. #9
    Strongly Ambivalent Ivy's Avatar
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    Jeezy Pete! That one's awful. The Intel ad is unfortunate and reveals some troublesome underlying attitudes, but at least it was unintentionally offensive.
    The one who buggers a fire burns his penis
    -anonymous graffiti in the basilica at Pompeii

  10. #10
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    Quote Originally Posted by Jennifer View Post
    To start the ball rolling, here's an Intel ad:

    Now why would anyone bash a classic like Birth of a Nation?

    This actually made me laugh, though. Where did you get it?

    Quote Originally Posted by Ivy View Post
    Jeezy Pete! That one's awful. The Intel ad is unfortunate and reveals some troublesome underlying attitudes, but at least it was unintentionally offensive.
    It's usually the unintentionally offensive ads that take more heat.

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