Every time a new pair of Air Jordans comes out, we have people beating, murdering and otherwise causing all sorts of mayhem to secure a pair. What is it about Air Jordans specifically that causes people to freak the fuck out on their fellow man? Does Nike have a responsibility to ensure that their shoes are released sometime before or after people start going into a materialistic seizure over christmas gifts? Should Jordan make public statements telling people how stupid they are for risking life and limb to gain a pair of overhyped shoes? Should stores all move to the voucher system(apparently it has success according the pepper spray article)? If stores do not go to the voucher system for these types of products, are they liable for the resulting violence?