Motives are important to me. More important than behaviour.
Important because of how genuine care vs. fear of punishment makes both the giver and the receiver (of said care) feel, and important because of what happens when the thing that is acting as restraint on the God-fearing person (fear of punishment) is removed. I've seen what happens when very devout people lose their faith - sometimes they turn into amoral monsters. I'm also thinking about the things devout people are able to do in the name of faith - sometimes shocking acts of atrocity. Morality has to be based on genuine concern for the well-being of others, or it is a flimsy, meaningless thing tossed about by prevailing winds.
I sound really Fi right now. :\