My setting begins at your mother's knee in the warmth of your own home where you learn to speak the language of your mother.
And it ends when you are taken out of the loving arms of your mother and compelled by the State to attend a special institution with specially trained staff, in order to learn to read and write.
And this free, secular and compulsory education in literacy has only been available very recently in a few developed countries.
In historical terms, universal literacy has just arrived and only in a few privileged countries - most of the people in the world remain in a spoken culture - they are illiterate.
So at the first part of my setting, we learn to speak our language in our home. We learn naturally - we learn intuitively - we learn a spoken culture - and we learn the habits of thought of a spoken culture - and it is these habits of thought I call intuitive.
My intuitive has nothing to do with intuitive in MBTI.
And here comes school - it is compulsory - there is nothing natural about it - almost no one learns to read and write spontaneously.
Literacy is counter-intuitive. And the literate learn counter-intuitive habits of thought.
These counter-intuitive habits of thought have been overwhelmingly successful.
For instance, we intuitively know that the sun goes round the earth but we know counter-intuitively that the earth goes round the sun. And almost all of science is counter-intuitive.
We know that greed and usury are bad but we know counter-intuitively that private greed produces public prosperity - thanks to the great economist Adam Smith.
All politicians seek to intuitively increase their power while liberal democracy is counter-intuitively based on the limitation of power.
Intuitively we know to avoid cognitive dissonance because it is painful but we know counter-intuitively that cognitive dissonance leads us to discover new things.
In short the spoken culture comes from our own infancy and the infancy of humanity. While the literate culture is coming into our majority.
But our spoken culture has given us a great deal such as poetry and religion but it is the literate culture that has given us the modern world.
But once again we are moving on from the literate culture to the electronic culture. And the electronic culture is very much like the old spoken culture. In other words the new electronic culture is once again teaching us intuitive habits of thought.